
In regard to the color of a diamond, less is more.
Diamonds are color graded on a scale defined by GIA (Gemological Institute of America) on an alphabetical scale starting at D color or colorless, up to Z color or light yellow or brown, where value is based on how little color a diamond exhibits. (An exception for fancy colored diamonds, such as blue and pink, exists where stronger color is more valuable.)
Diamond color is graded in controlled environments under specific lighting and by comparing diamonds to stones of know color grades. Although each diamond color grade is specifically defined, the variations appear very subtle to the untrained eye, while the effect of color can be more than subtle on the value of a diamond.

Color
THE VALUE OF A DIAMOND
The most common factors that play into the value of a diamond are the "4 C's". These "C's" respectively stand for Carat, Color, Clarity and Cut.
While these variables do certainly play a large role in the value, current market trends and supply and demand factors can also have short term effects on the value of particular diamonds or the pieces of jewelry comprised of diamonds, precious metals and potentially other precious gemstones.
Our staff of graduate gemologist and market experts understand the slight variables that can mean large differences in value and look to each diamond or piece of jewelry for its maximum value, while informing the client of the unique characterisitvs of each jewelry item of their and how it effects the value.
DIAMOND VALUE
Find out more about the variables that effect the value of your diamonds.